It was announced that Twitter is soon going to launch verified accounts. It has been launched and you can see a “Verified Account” badge in the Twitter pages of many popular Twitterers. Well, everyone cannot use this feature as it is limited only to celebrities, musicians, organizations and other public agencies. You can see the twitter pages of Ashton Kutcher, mashable etc.
This is a Twitter’s initiative to let people know the authentic accounts of celebrities that are likely to be faked. Twitter says that though it is launching verified Twitter accounts, it doesn’t mean that, the owner is the one who is writing the updates. Till now, only a few celebrities and organizations have verified their twitter accounts, so it doesn’t mean that the ones without the “Verified Account” badge are not authentic. The verified accounts badge is the same for all accounts i.e. the colors don’t vary according to the customizations. You can also find the verified account icon(a blue tickmark) next to the image thumbnail while you do people search on Twitter.
Twitter has not yet planned to verify the accounts of businesses but if someone is interested, the feedback form is available here.
Twitter plans to launch more Twitter verified accounts in the future and now it is only testing it on a handful of popular Twitters. Even the Twitter owners do not have verified accounts yet. Many celebrities are sure to verify their accounts very soon.